Segment can grab and connect all types of customer data from different sources such as websites, mobile apps and call centers, and unify this data into a single customer view.
RMC powerful customer segmentation tool is designed to help marketers create highly effective customer segments to execute data-driven marketing campaigns.
With RMC, you can build unique customer segments in real-time and deliver targeted offers and personalized customer experiences across channels.
- Segment your site visitors in real-time by combining current visit data with historical behavior and profile details.
- Easily build complex, multi-dimensional segments based on a combination of behavioral, historical and customer data with as many parameters as needed.
- Export your segments to any 3rd party solutions, applications or platform. You can also export your RMC Segments as Custom Audiences to Facebook to deliver targeted Facebook ads.
