Page Comparison

Analyze and Test 

• The Testing and Analysis page is the page where your campaign's submission is checked for suitability. Your campaign's spam score depending on global criteria and inbox preview options for various devices are included on this page. 

   

  Note
  If you have successfully completed the test sending before the sending phase, you will be directed to the Define Audience page. If you have not performed a test sending, you can submit a test list that you created using the Send to Test List button from this page.

  
  

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Define Audience

• It is the field where you will determine the audience to whom you will send your campaign.
  
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  Note
  By using the Quick Selection options, you can make your campaign ready for submission to all members, to email opt-in members or to frequent email readers.

  Tip
  Once you have specified the submission criteria you want to add to your campaign, you can use the Status subtle true colour Blue title INCLUDE FILTER button to add your campaign to the audience to whom you will send it,  or you can use the Status subtle true colour Red title EXCLUDE fılter button to select it as  the audience to whom you do not want it to be sent.

  Interests / Lists	Interests / Lists	This field allows you to add the areas of interest and lists you've already created to your sending criteria. You can add more than one areas of interest / lists. Note You can use the Specify a date for adding to List option and add your members to your sending criteria sorting them by the date they were added to your areas of interest / list.
  	Not Included	This field allows you to add members who are not involved in any the areas of interest to your submission criteria.
  	Segments	This field allows you to add segments you previously created to your sending criteria. Note The Add Rules button separates the rules you use in the segment and adds them to your target audience.
  Demographics	Demography	This field allows you to add your members to your sending criteria by sorting them according to their demographics.
  	Country / City	This field allows you to add your members to the submission criteria according to their country/city information
  	Subscription	This field allows you to add your members to your submission criteria by sorting them according to their subscription dates.
  	Permissions	This field allows you to add your members to the submission criteria according to their permission status in the database.
  	Mobile Devices	This field allows you to add your members to your submission criteria by sorting them according to their mobile devices.
  	Read Time	This field allows you to add your members to the submission criteria according to their e-mail reading frequency. Note You can also add members to your submission criteria by sorting them by the amount of the campaigns sent with the value entered in the box in this area.
  	Clicked Links	This field allows you to add your members to the submission criteria by sorting them according to their clicking status in the previous campaigns.
  Select Campaign	Email Campaigns	This field allows you to add your members to the submission criteria by sorting them according to the status of reading, clicking, and accessing the e-mail campaigns you have previously sent
  	Sms Campaigns	This field allows you to add your members to the submission criteria by sorting them according to the status of reading, clicking, and accessing the SMS campaigns you have previously sent.
  	Push Campaigns	This field allows you to add your members to the submission criteria by sorting them according to the status of sending, reading, and permission of the push campaigns you have previously sent.
  Survey	This field allows you to add your members to the submission criteria by sorting them depending on whether they have completed the surveys you have included in your campaigns.
  Analytic
  	Behavioral Segments	This field allows you to add behavioral segments you have previously created to your submission criteria. Note The Edit button helps you correct the segments you have previously created. You can use New Segment button to create new segments and add them to your submission criteria.
  Data Warehouse	This field allows you to add your members to the submission criteria by matching them according to the information in the data warehouse tables.
  Push	This field allows you to add your members to the submission list according to the push campaign information you have previously prepared.

  Tip
  After adding your Criterias to your audience, you can group the criteria you choose by using the drag and drop method and by getting the Union and the Intersection, you can specify your Target Audience more precisely.

  

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Configure Delivery

• You can specify the sending options related to your campaign on this page.
  
  

  • Schedule Campaign Delivery

    This field allows you to specify the date your campaign will be sent and the time optimizations for your campaign.

    Note
    You can use the Automated Follow-Ups and by filtering the target audience according to your campaign's reading / delivery status, you can try to reach the members who do not read your email campaigns using SMS and Push campaigns, and you can send different campaigns automatically by creating email series.

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  • Social Networks

    This field allows you to share your campaign on your social media accounts either simultaneously or on a date you specify

    Note
    By using the Facebook Custom Audience option, you can filter the segment you have created for the campaign by the delivery status and define it into the Facebook Ads Manager and you can redeliver your campaign to your target audience through Facebook ads.

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  • Campaign Classification 

    This field allows you to categorize your campaign according to the categories you have specified for a more detailed report. You can classify according to the various categories.
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  • Automatically Send PDF Report

    This field allows you to specify the address (e-mail groups containing more than one address is possible), the time, and the language in which the automatically generated reports (pdf) will be sent to find out the current status of your campaign.
    
    
    

  • Campaign Approval

    By using this option, you can send your campaign to the people you specify, and after you receive approval, you can send it. 

    Warning
    When you use the Campaign Approval option and your submission is not approved, your campaign will not be sent.

    

  • Campaign Status Report

    This field allows you to set up email addresses and report language to be used in the start and end of campaign, or in case an error occurs. 
    
    
    

  • Additional Settings

    Kampanya gönderim hızı ve limitasyon kurallarını belirleyeceğiniz alandır. 
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    Sending Speed	This field allows you to select the submission rate. You can choose to send at 2, 3, 4, or 5 times the normal sending rate.
    Hourly Sending Limitation	This field allows you to specify the submission amount per hour
    Daily, Weekly & Monthly Limit	This field allows you to set a limit on the number of people you submit your campaign during the day, week and month.
    Control Group	You can measure performance by not sending your campaign to the percentile you determine. The percentage entered in this field is randomly selected among your audience and you can measure the performance between the recipients and the non-recipients of your campaign.

    
    

    
    

    
    

    
    

    
    

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Confirmation

• This field allows you to make a final check and approve your campaign before you send it. In this field, you can calculate the number of members to whom the campaign will be sent, and if you have high spam rating, you can start the test again by making the necessary edits and you can create your audience again.

Sending Criteria

It determines the specific interests list that you will send the campaign which includes demographic information, record information, permissions, and 

mobile devices, reading time, etc. criteria. If you will forward your campaign to a specific target group, select the relevant criteria on this page.

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If your campaign will only be sent by e-mail to legally authorised members, please select this option.

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Parent Topic: E-Mail