Event Data

Owned by Melih Ayhan (Unlicensed)
Last updated: Dec 25, 2020 by Umut Can Alparslan

General Information

Use Events to collect data about customer interactions with your company. Events are online/offline customer interactions with your company that can be tracked by RMC. 

Following are all examples of actions you might want to track as Events:

Online Events Example:

    • Page view on website
    • Product purchase on website
    • Keyword search on website
    • Email campaign click or adwords
    • Product add to shopping cart on the mobile app

Offline Events Example:

    • Call Center calls
    • Product purchases from offline store
    • Offline store visit (data from iBeacon/wireless)


Methods or Sources for Sending Event Data to RMC

  1. Website Implementation

  2. Sending Data through REST API

  3. Debugging Event Data


Parent Topic: Sending Data to RMC



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