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Introduction

Incentivize customers to make additional purchases by offering promotions (ex. Free shipping) based on cart value or content

Expert Tips and Advices

 

 


Example

 

 


How To Create This Playbook

Create a Custom Rule

Create a rule to only show email signup message to unknown visitors once they have viewed 3 pages during their visit.

  1. Go to Target > Custom Rules > New Custom Rule

  2. Enter a Title (name) for your custom rule.

  3. From the Criteria List, select the Visitor - activate the rule if the total amount of products in the basket is less than 100.  
    Choose;
    Basket Amount - Less Than - 100 

    Note

    Your currency will apply

  4. Save your changes.


 

Create a Targeting Action

  1. Go to Target > Targeting Actions > New Targeting Action

  2. Enter a Title (name) for your targeting action.

  3. Type '*' in the "Pages to be Applied" field to enable this pop-up on all pages across your entire site.

  4. Select "Show Lightbox" for the Type.





  5. You have different options to add Content to your Lightbox:

    • Simply Copy and Paste your own Lightbox HTML to the Content area. 
      OR
    • Select from the built-in Templates and update content with the Design HTML option.

     

  6. Select a Date Range for the banner to display.

  7. Find and select the Custom Rule you have created above from the Target Rules list.

  8. Save your changes.

 

 

 

 

 

Track and Measure Performance