Introduction
Reduce basket abandonment and turn basket abandonment into purchases with discount pop-up triggered by exit intent from shopping cart page
Expert Tips and Advices
Example
The current average cat abandonment rate is a staggering 68%. As a result, retailers miss out on a great deal of revenue in lost sales every year. To help reduce cart abandonment, offer shoppers a discount or promotion to encourage purchase.
Expert Tips and Advices
You can include the picture of the product to remind shoppers of what's left in their carts along with a special offer and a message that creates a sense of urgency, e.g. "Checkout before it sells out".
How To Create This Playbook
Track and Measure Performance
This pop-up's effectiveness can be measured by tracking the revenue, conversion rate and average order value.