You can find the following topics on this page:
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- Browse abandonment campaigns – Send known visitors who browse without adding anything in their cart an email to bring them back to your site to incentivise them to make a purchase. Recommend products and categories based on each visitors individual browsing history, and show recently viewed items (product or category) to motivate additional purchases.
- Cart abandonment campaigns – Encourage would-be customers to complete their purchase when they leave items in their shopping cart. Automatically send known visitors an email that includes the items they selected onsite and also recommend related items based on their selection to inspire further shopping.
- Post-purchase campaigns – Post-purchase emails provide a strong cross-sell opportunity. Include product recommendations triggered by the customer's purchase history to increase customer lifetime value.
- Replenishment campaigns – Trigger personalised replenishment emails based on each individual customer's purchasing cycle, and automatically remind them to repurchase products just before they run out. Increase customer lifetime value and increase your customer retention rates.
Enhance the Customer Experience Across Your Entire Web and Mobile Sites
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Here are a few examples of plug and play recommendations that our clients use across their web and mobile sites to aid product discovery, increase average order value and conversions:
- Home Page –Automatically showcase the most popular items across your store to inspire first time visitors with trending items as soon as they arrive. Or greet returning customers with products they have previously interacted with and shown an interest in, helping them to continue their shopping journey and complete the sale.
Sample Widgets: Trending now, Best sellers, Recently viewed, Recently viewed and featured recommendations.
- Search Pages – Narrow down long search results by recommending the most relevant products according to the browsing and buying behaviour of customers who previously used the same search keyword to facilitate product discovery.
Sample Widgets: Searched and also viewed, Searched and also bought. - Product Pages – Recommend complimentary items to the one viewed on the product page, making it easier for visitors to find related items, making it easy for visitors to find related items and encouraging them to add more to their cart.
Sample Widgets: Frequently bought together, Related items, Complete the look. - Shopping Cart – Recommend products that other customers have typically purchased with the items in your shopper's cart, highlighting complementary products at this stage of the buyer's journey increase the chance to increase the order value.
Sample Widgets: Frequently bought together, Related items, Complete the look.
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