There are two steps for using RMC Geofencing:

1. Setup Geofence - Draw a virtual perimeter around a real-world physical location that you would like to target.
2. Create Geofencing Notification - Target your app users with relevant and engaging push notifications and in-app messages as they enter, exit or dwell within a set geofence.
   
   

Setup Geofence  Click Target in

Anchor setupgf setupgf  Click Target in the top navigation menu,

select

select Geofences

from

from the left panel and

click

click New Definition

to

to create a new Geofence.  Image Modified                                       Info When you are adding a Geofence for the first time, you will see a pop-up as shown below. Click Allow to share your location with the RMC platform. Image Removed Image Added Info In the Geofences management panel, you can view and search your previously created Geofences as well as add and import more Geofences.     2.  Enter

a

a Description

for

for the new Geofence, click

the

the Geofence iconImage Modified located on the map, choose the

location

location you would like to target, drag pointer to determine the Radius

and click

and click Save. Image Modified                                 Here's a breakdown of the information needed on

the

the New Definition

screen

screen:
Column
Field Description   Description The name of the location   Status colour Green title mandatory Latitude and Longitude The geographic coordinates for the geofence, formatted as decimal degrees.   Status colour Green title mandatory Radius The geofence's radius in meters. Status colour Green title mandatory

 

 

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Create Geofencing Notification 

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1. Go to Targeting Actions and click New Targeting Action to create a new Geofencing Notification.

 

 

 

 

 

 

 

 

 

 

 

 

 

2.  Enter a Title (name) for your Targeting Action, put a single star (*) in the Pages to be Applied field to prevent page limitations when the action is triggered, choose Geofence as the Type of targeting action.

 

 

 

 

 

 

 

 

 

 

 

 

 

3.  Fill out the Properties section. Here is a breakdown of the information needed on the Properties section:

Field	Description
Platforms	Choose the mobile platform (iOS or Android). You can select multiple options by holding down the ctrl/shift button.
Message Type	Select the type of message (Image or Text).
Message Text	Message content for the push notifications. Geofencing notifications are most effective if you choose your words carefully to motivate user action.
Target URL	Add a Target URL to your push notifications to redirect your app users to a given website or landing page.	Status colour Yellow title optional
Campaign Tracking Parameters	Campaign tracking in RMC lets you track how efficient your marketing campaign is bringing visitors to your website (visits, page views, etc.), how well these visitors convert and how much revenue they generate.
Geofences	Choose from the previously created Geofences to determine the physical location you would like to target.
Trigger Event	Geofencing notifications are only displayed when an app user triggers a specific geofence. If users don't trigger a particular geofence while the campaign runs, they will not receive the message. The different trigger option are: Trigger on Enter: The notification will be sent immediately when a user goes within the geofence's radius. Trigger on Exit: The notification will be sent immediately when a user leaves the geofence's radius. Dwell: This option allows you to send the notification when a user has been in the geofence for a specified amount of time. For dwelling notifications an amount of time must be specified that a user must remain in the geofence before receiving the notification.
Open Testing Form		Status colour Yellow title optional
Set Tracking Parameter		Status colour Yellow title optional
Valid From	Select the start date and time of your new campaign.
Valid Through	Select the end date and time of your new campaign.
Capping Type		Status colour Yellow title optional
Logic operator between rules		Status colour Yellow title optional
Target Rules		Status colour Yellow title optional

 

4. Click Save to record the changes.

 

 

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