Introduction

Bring together the online and offline worlds with Geofencing!

Users always have their mobile device with them wherever they go. Geofencing let's you take advantage of this by sending app users personalised content in real-time triggered by their current location. With Geofencing, you can send targeted Push Notifications to your app users the instant they enter or exit a geofenced location - even if a user doesn't have the app open. Geofencing is a powerful tool that gives you a number of options to make your app more relevant and engaging. Geofencing is also an integrated part of the RMC platform, meaning that you can use all the collected customer data (user profile, preferences, behaviour, CRM data) to target specific audiences with the right message, at the right place and at the right time.

In this section, you will find more information to help you master Geofencing: 

Geofencing Overview

Comprehensive information about Geofencing, including:

• What is Geofencing?

• How does Geofencing work?

• What are the benefits of Geofencing?

• How can I use Geofencing for my business?

• What makes RMC Geofencing different?

• Geofencing and Privacy

• Implementing Geofencing

Using Geofencing

Step-by-step guide on how to use Geofencing:

• Setup Geofence

• • Import Geofences

• Create Geofencing Campaign

Examples and Use Cases

Best practices for using RMC Geofencing:

• Use Cases

Additional Information

A list of Frequently Asked Questions about this feature:

• Geofencing FAQ

Parent Topic: Target