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There are two steps for using RMC Geofencing:

  1. Setup Geofence - Draw a virtual perimeter around a real-world physical location that you would like to target.
  2. Create Geofencing Notification - Target your app users with relevant and engaging push notifications and in-app messages as they enter, exit or dwell within a set geofence.

Warning

In order for RMC to trigger notifications based on geofence data, your app must receive permission to collect background location from the user and must be configured to work with the RMC platform. For more details, see the RMC Developer's Guide (iOS and Android). Geofences is available for RMC iOS and Android SDK's latest versions.

Setup Geofence

  1.  Click Target in the top navigation menu, select Geofences from the left panel and click New Definition to create a new Geofence. 

 

Info

When you are adding a Geofence for the first time, you will see a pop-up as shown below. Click Allow to share your location with the RMC platform.

Info

In the Geofences management panel, you can view and search your previously created Geofences as well as add and import more Geofences.

 

2.  Enter a Description for the new Geofence, click the Geofence icon  located on the map, choose the location you would like to target, drag pointer to determine the Radius and click Save.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Here's a breakdown of the information needed on the New Definition screen:

Column
FieldDescription 
DescriptionThe name of the location 
Latitude and LongitudeThe geographic coordinates for the geofence, formatted as decimal degrees. 
RadiusThe geofence's radius in meters.

 


 

Create Geofencing Notification 

  1. Go to Targeting Actions and click New Targeting Action to create a new Geofencing Notification.

 

 

 

 

 

 

 

 

 

 

 

 

 

2.  Enter a Title (name) for your Targeting Action, put a single star (*) in the Pages to be Applied field to prevent page limitations when the action is triggered, choose Geofence as the Type of targeting action.

 

 

 

 

 

 

 

 

 

 

 

 

 

3.  Fill out the Properties section. Here is a breakdown of the information needed on the Properties section:

FieldDescription 
PlatformsChoose the mobile platform (iOS or Android). You can select multiple options by holding down the ctrl/shift button. 
Message TypeSelect the type of message (Image or Text). 
Message Text  
Target URLAdd a Target URL to your push notifications to redirect your app users to a given website or landing page.

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Campaign Tracking ParametersCampaign tracking in RMC lets you track how efficient your marketing campaign is bringing visitors to your website (visits, page views, etc.), how well these visitors convert and how much revenue they generate. 
GeofencesChoose from the previously created Geofences to determine the physical location you would like to target. 
Trigger Event  
Set Tracking ParameterClick the box to

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Valid From

Select the start date and time of your new campaign.

 
Valid ThroughSelect the end date and time of your new campaign. 
Capping Type 

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Logic operator between rules 

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Target Rules 

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4. Click Save to record the changes.

 

 


 

 

 

 

 

 

  1. Choose your mobile platforms.

  2. Image or Text. Determine the type of your push message.

  3. Enter your message detail as text.

  4. Add Target URL to your push message to redirect the users onto your web page.  
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  5. Choose the geofence to be trigered from the Geofences list. 

  6. Choose the triger option as OnEnterOn Exit or Dwell

  7. Set tracking parameters for the campaigns that you want to send  

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  1. Choose the start date of your campaign(Valid From)

  2. Choose the end date of your campaign(Valid Through)

  3. Choose a Capping Type from the scroll down menu to show your message in a specific time interval. 
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  4. Determine a Target Rule to limit your send list (send your campaign to specific users) 
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  5. Click Save button -  - to save your Geofence Push Campaign