You can find the following topics on this page:
What is RMC SMS?
How can I use SMS messages for my business?
Customer Lifecycle Programs
Build automated lifecycle programs for nurturing first time buyers, active, loyal and lapsed customers. Your programs will be more effective with the addition of the SMS channel.
ACQUIRE | Increase your omnichannnel marketing audience. | Once you get the opt-in, use SMS to supplement your other digital marketing channels. |
CONVERT | Turn your non-purchase members into customers. | Turn your non-purchase members into customers by promoting a special sale or event on your site. |
| Deliver engaging messages. | Drive conversions by targeting your customers with special offers on products you know they'll love. | |
GROW | Turn your one-time buyers into active customers. | Turn your one-time buyers into active customers by sending helpful and engaging messages that will incentivise additional purchases. |
RETAIN | Build long-lasting relationships. | Send your customers coupons to reward their loyalty. Surprise them with birthday messages or signup anniversary gifts. |
WIN BACK | Bring lapsed customers back. | Setup reactivation campaigns to automatically target customers that are unresponsive to emails. |
More Ways to Deliver Timely Communications with SMS
Use SMS to deliver time sensitive communication to your customers and team members.
| Two Factor Authentication | Appointment Readers | Delivery Confirmation |
|---|---|---|
| Improve login security with SMS pass codes. | Reduce no shows with SMS reminders. | Use SMS to facilitate order and delivery confirmations. |
| New Product Announcement | Event Invitations | Instant Lead Alerts |
| Announce new products or features via text. | Get more visitors by promoting your events and conferences. | Expedite sales response for new inquiries. |
How does it work?
You can easily integrate SMS with your other marketing channels in your Campaign suite, or add it into any Autopilot program. Or use SMS with the Target and Recommend module to send personalised messages based on customers' real-time behaviour.
RMC uses a number of external operators to deliver the messages. You can view and analyse the results from the Campaign Reports or use the Campaign Performance Reports to benchmark against your other marketing channels.
What makes RMC SMS different?
RMC offers powerful features to deliver better SMS messages:
- Smart Filtering
Maximise budget efficiency by automatically removing all hard bounces, invalid numbers, duplicates and opted-out contacts before sending your SMS campaigns. - Single Customer View
Combine and connect mobile engagement data with your existing customer profiles for cross-channel analysis, advanced segmentation and targeting. - API Triggered Campaigns
Use the RMC API to trigger SMS messages from within your own infrastructure like transactional SMS, SMS Reminders, and more. - Clear Reporting
Get visual analysis of campaign performance. View the status and results of each campaign you have launched. Use the Campaign Performance Reports to compare the performance of your marketing channels. And refine your marketing strategies according to the results. - Integrated Platform
Utilise a single platform and avoid the inefficiencies of transferring data into disparate systems.
Fully integrated: multi-channel campaign management, segmentation, automation, personalisation - all combined with the SMS channel to create seamless customer experiences. - Omnichannel Campaign Management
Include SMS in your omnichannel campaigns including email, web, push, social and offline activities. Use any of the multitude of tracked cross-channel behaviours to trigger highly personalised SMS messages.
Why should you use RMC SMS?