Minimize Cart Abandoners

Introduction

You can make your purchases by accessing the customers who viewed but did not purchase thanks to the automatic series.


                                                      



How Series Work ?

The e-mail with 10% discount code is sent to members who have product view but did not purchase products in your web page. Reminder SMS is sent to members who could not receive e-mail. The members who could not receive SMS identified as failed completion. Using The members who reach SMS, they are checked if they use the coupon code. The members who receive e-mail are checked if they use the coupon code after 3 days. The members who used coupon code are added to "Coupon Users" list, otherwise the members who did not use coupon code identifiedd as failed completion.



Objects Used to Create Series

Objects that used while example case was created are above:

Start Points;

 Recurring filter; a node to activate dynamic scenarios in defined segments


Action Points;

 Send email as an action in journeys

 Send SMS as an action in journeys

 Hold for a certain time frame before or after an action

 Create a segmented certain lists before or after actions

  Finish indicator for programs


E-Commerce;

  Confirms if the buyer used the promotion code


Click to learn how the segment used in the Recurring Filter is created and what are the segment examples .



Parent Topic: Autopilot-Use Cases

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