Scratch to Win

Setting Up 

1. In the Title box type a Name for the exit intent. 

   
   

2. Select Status:
   
   

   1. When Active: When you turn Active status on, the Targeting Action starts.

   2. When Passive: When you turn Passive status on, the Targeting Action ends. 

      
      

3. Pages to be Applied: Type the page URL(s) where the pop-up will be shown. You can add multiple page URLs. Use comma (,) to separate multiple values. Type '*' to apply Scratch to Win on all pages across the entire site.
   
   
   
4. Choose Scratch to Win from the drop down menu.

Properties 

1. Promotion Campaign: Promotion codes (Unique random codes generated for each subscriber. You can select the appropriate promocode uploaded on Target>Promotion Campaign from the drop down menu.)
   
   
2. Static Promocode: This code needs to be added manually and the same code is used for every customer. A value should be assigned in case you run out of promocodes.
   
   
3. Scratch Color: You can select scratch color from the palette. If not selected, default color will be applied.
   
   
4. Style: You can select Scratch To Win Lightbox or Exit Intent Pop-Up.
   
   
5. Wait In Seconds: The amount of time to wait (in seconds) before Scratch To Win is triggered.
   
   
6. Content: Pop-up design is embedded as HTML. Note: The HTML code has to include <%ScratchToWinBox%> and <%MailSubscriptionForm%> tags.

Adding Mail Subscription Form;

If you want to add mail subscription form into Scratch To Win, first check Add Mail Subscription Form box and fill in the fields below.

1. Title: Title of the Subscription Form. 
   
   
2. Text: See picture: Mailini bırak, scratch, promocode kazan.
   
   
3. Textbox placeholder: The text which is displayed in your input element before your user has inputted. 
   
   
4. Button label: Title of the button.
   
   
5. Consent Text: The name of the consent text check box which is visible to your users.
   
   
6. Terms of Use Link: Link to your terms of use. (Ex.: www.relateddigital.com)
   
   

Timing and Time Range

1.  Define a time interval for Scratch to Win action:

• • Valid From – The start date and time of the action .

1. • Valid Through – The date and time you want the action to be valid until.
     
     

2. OPTIONAL Capping: The number of times that any one person sees your Targeting Action.
   
   • Visit: The maximum number of times that any one person sees your Targeting Action in one visit.
     
     
   • Visitor: The maximum number of times that any one person sees your Targeting Action in all visits.
     
     
   • Hourly, Daily, Weekly, Monthly: The maximum number of times that any one person sees your Targeting Action in selected time interval. 

   A threshold value is defined using Capping Count for all types of capping.

Defining Target Audience

• You need to check the relevant rule title boxes in the Targeting Rules so that the action is only applied to specific visitors.

• Select rule from Target Rules tab to define target audience.

• You can connect several rules using AND or OR logic operators.