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Encourage Newsletter Subscription
Encourage Newsletter Subscription
Introduction
Grow your email database by offering visitors the chance to subscribe to your newsletter in exchange for a discount or special offer.
Expert Tips and Advices
Asking your first-time or unknown visitors for their email address upon site landing will likely be perceived as intrusive and may result in a negative user experience. A better approach would be to monitor the visitor's behaviour and request their email address once they have shown interest in your site.
How To Create This Playbook
Parent Topic: Target-Use Cases
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